March 11, 2020

PACK EXPO East 2020 Exceeds Expectations

On behalf of PMMI, thank you for your participation in PACK EXPO East 2020. We hope you had a positive and productive show in Philadelphia! The three-day event solidified its reputation as the premier regional packaging event in the Northeast as a record-breaking 7,100-plus attendees descended on the Pennsylvania Convention Center. The show also featured a five percent larger show floor than 2018. To learn more about all that took place at last week’s show, click the button below.

We look forward to welcoming you back to Philadelphia March 21-23, 2022 for the next edition of PACK EXPO East. Please reach out to the PMMI Show Department at 571.612.3200 with any questions or concerns.

Beware of New Phishing Scam Targeting PACK EXPO East Exhibitors

Yesterday (Tuesday, March 10) you or a team member may have been the recipient of an email with the following subject line: FW: “You have a file with the Inquiry section” Pack expo east exhibition_2020. This is a fraudulent email utilizing the PACK EXPO East and PMMI logos and contact information of PACK EXPO Services. Please do not click on the links within this email and be sure to delete it and block the sender.

If you ever receive a questionable email, avoid clicking links and verify the authenticity of the email by forwarding it to expo@pmmi.org or give the PACK EXPO Trade Show Department a call at 571.612.3200.

Exhibitor Survey – We Want Your Feedback!

Your feedback is important to us. We want to ensure that you continue to receive the maximum value for your participation in PACK EXPO East.

Please complete the Exhibitor Survey so we can learn about your exhibiting experience and how we can continue to improve. This feedback allows us to make changes and enhance the experience of exhibitors at future PACK EXPO Trade Shows. The deadline to complete the survey is Friday, March 20. For your time, PMMI will enter your name and email into a drawing for a $100 Amazon e-gift card.

PACK EXPO Services Final Account Summary

Expect an email from PACK EXPO Services in the coming weeks containing your final account summary of booth services for PACK EXPO East. Contact your assigned PACK EXPO Services Customer Account Manager with any questions related to your account.

Plan your Upcoming PACK EXPO Trade Shows

Now that PACK EXPO East 2020 is in the history books, plan your booth at our upcoming events. Don't miss out on these upcoming opportunities to expand your presence and reach in the industry! Exhibit space is now being sold for:

Post-Show Direct Mail List – Continue Your Outreach

Please be advised that the PMMI Media Group is the official vendor of the post show direct mailing list. Lists can be segmented by primary industry, job function or annual company revenue. Please email list requests to Wendy Sawtell at WSawtell@PMMIMediaGroup.com.

Beware of anyone other than PMMI Media Group offering a list of PACK EXPO East 2020 attendees. PMMI does not sell that data to any third party and such lists do not contain accurate information.

Don't Let Your Leads Go to Waste - Follow Up!

Although PACK EXPO East 2020 has concluded, lead follow up is just beginning. Don't let quality leads collected by your team at the show fall through the cracks. Hopefully you've already sent a quick "Thank You" email to all booth visitors (if you have not yet done so, get on it!) Now it is time to build and foster relationships with your qualified leads. Here are a few quick tips:

1. Be sure to leverage show-related messaging in your campaigns - don't just send generic communications.
2. Compose an engaging post-show email campaign (consider incorporating a direct mail piece in this campaign.) Consider offering an exclusive promotion just for PACK EXPO East 2020 attendees to foster further engagement. Have a clear call-to-action.
3. After determining who opened your email (make sure you can track this), follow up with a phone call or personal email.
4. Don't forget to post recurring status updates, offers and industry news allowing you to build your social network and connect with your prospects.

Official PACK EXPO East Vendors

PMMI | 12930 Worldgate Drive, Suite 200, Herndon VA 20170 | Phone: 571.612.3200

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